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THE HOUSE OF AJ

WHERE EVERY CORNER HOLDS THE ESSENCE OF AJ JEWELS

Welcome to the world of AJ Jewels where at the heart of our brand is the custom creation of diamond jewels, meticulously designed to reflect the unique desires of our clients.

WHERE EVERY CORNER HOLDS THE ESSENCE OF AJ JEWELS
THE AJ LEGACY

THE AJ LEGACY

This journey began in 2017 with our two founders João Soares and Sérgio Oliveira. Rooted in a legacy of 15 years of unmatched expertise and established with a vision to bring to life your most unimaginable ideas, AJ Jewels stands at the intersection of tradition and innovation.

Factory

Behind the scenes at AJ Jewels is our state-of-the-art factory, an architectural marvel that transcends the ordinary.

Showroom

Our showroom is designed to offer an unparalleled experience, inviting clients into the heart of our brand, while experiencing the unique opportunity to see our masterpieces come to life.

Our Diamonds

Every natural diamond is meticulously chosen and certified by GIA to ensure exceptional quality.

Our Departments

All our processes are in-house, ensuring independence from external resources, allowing us to maintain the highest efficiency standards.

Factory

Factory

With the latest technology and the finest artisans our factory embodies our commitment to excellence. Our 360-degree production process encompasses everything from initial design sketches to the final polish, ensuring that we are self-reliant and at the forefront of innovation.

Showroom

From this vantage point, guests witness the magic of jewelry-making as it unfolds, bridging the gap between artisanal craftsmanship and client engagement. This transparency fosters trust and showcases our dedication to quality and innovation.

Showroom
Our Diamonds

Our Diamonds

At AJ Jewels, we believe in the timeless beauty of natural diamonds. Each gemstone is carefully selected and certified by the Gemological Institute of America (GIA) to guarantee its quality.

Our Departments

Journey through the core of AJ Jewels to capture the essence of our brand's philosophy, illustrating our independence and commitment to excellence in every facet of our business. From our marketing & design department, to sales, all the way to our in house photography studio.

Our Departments
THE HOUSE OF AJ
“At The AJ Jewels, we craft timeless elegance with the finest gold and the most exquisite diamonds, creating pieces that are not just jewels, but legacies.”

- João Soares, CEO

Experience the quality
of The AJ Jewels

We are proud to invite you into the House of AJ Jewels, where we showcase our exceptional collections. Experience firsthand the unparalleled quality and artistry of our gold and diamond designs.

Experience

The AJ Jewels, a journey that began in 2017, rooted in a legacy of 15 years of unmatched expertise in the jewelry industry.

Essence

The architectural design of AJ Jewels is a true reflection of the core values and identity of our brand, offering a glimpse into the future of luxury jewelry.

Diamonds

Our diamond expert, with years of experience, upholds our high standards, ensuring that only the best diamonds make it into our creations.

Experience

The AJ Jewels, a journey that began in 2017, rooted in a legacy of 15 years of unmatched expertise in the jewelry industry.

Essence

The architectural design of AJ Jewels is a true reflection of the core values and identity of our brand, offering a glimpse into the future of luxury jewelry.

Diamonds

Our diamond expert, with years of experience, upholds our high standards, ensuring that only the best diamonds make it into our creations.

CUSTOM IS ATTITUDE

At our state-of-the-art factory, skilled artisans and master craftsmen meticulously transform raw diamonds into stunning pieces of wearable art.

Embark on a journey of refined elegance as you customize a jewel that speaks to your singular style.

CUSTOM IS ATTITUDE

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